We+LearnBIQ
Full brand development and LMS design for a $3,000 accredited medical course.
The situation
LearnBIQ makes advanced biomechanics accessible to medical professionals. Its flagship course, Practical Biomechanics for Medical Professionals, is a $3,000 accredited certification.
The project started from scratch: brilliant material written by doctors, but no brand and no cohesive structure. It had to feel credible enough for a high-value certification and clear enough to actually learn from.
A credible identity for the institute and its flagship course
From day one we worked closely with the founder and educators, building the identity for both the LearnBIQ institute and its flagship course.
The brand had to read as authoritative to clinicians while making a complex, technical subject feel approachable.
The whole course, designed inside LearnWorlds
We led the creative direction at every stage. Hand in hand with the program director and medical educators, we designed the complete LMS experience inside LearnWorlds.
We also oversaw video editing and presentation design, so slides, lessons and downloadable materials share one tone and one look from the first module to the last.
Institute + course identity
Logo, palette and type for LearnBIQ and its flagship program.
Course architecture
Doctors' material organized into a clear learning path.
LMS in LearnWorlds
The full student experience, from landing page to lessons.
Slides and downloads
Lesson decks and materials in one consistent system.
Lesson editing
Video edited to match the brand, lesson by lesson.
The result
A cohesive ecosystem: brand, platform, slides and video work together to present biomechanics as both accessible and authoritative.
From brand creation to course launch, LearnBIQ now presents itself as a trusted institute for medical professionals, and the course feels like the premium certification it is.